— We help you get more people to find you, trust you, and buy from you.
You’ve tried boosting posts on social media. You’ve hired people that promised the world. You’ve spent money on ads—only to see little to no return.
Marketing shouldn’t feel like throwing money into a black hole. If you're tired of strategies that don’t bring in customers or generate sales, you’re not alone.
At IgaBusiness, we specialize in marketing that actually works for African businesses. No guesswork. No confusing reports. Just clear, data-driven strategies that attract, convert, and retain customers—so you can grow your business with confidence.
Over the years, we've worked with both local and international businesses. We know what works. We help you skip the trial-and-error and get to results faster.
No matter where you're starting, there's a path forward.
Learn at your own pace. Articles, templates, and guides to help you improve your marketing today.
We guide you step-by-step to build your marketing system. You implement with our expert support.
We build everything for you — from funnels to follow-up — so you can grow faster and focus on your business.
"Working with Eric has been a true highlight of my professional career. Not only is he sharp and insightful with his instincts for managing paid campaigns across platforms, but he's precise and attentive to detail and the results of his campaigns speak for themselves."
- David Berry
"Eric is an expert in Digital Marketing. He was able to turn around performance for our campaigns that were seeing a dip. I would definitely recommend Eric's services!"
- Erin Corn
"As an early stage web platform focused on the growth of our community, Eric's work provided not only new users and improved conversion rates, but valuable insights as we worked to develop and refine our user growth strategy."
- Anna Ford
"Eric got our campaigns up and running in a couple of days and then made adjustments as needed. We doubled our sales in three months."
- Scott Wynn
We know that investing in marketing is a big decision. Here are answers to the most common questions business owners like you ask before working with us.
Most marketing fails because it’s based on guesswork. We don’t do that. We take the time to understand your business, your market, and your customers before creating a strategy. Everything we do is designed to bring in real customers—not just clicks or likes.
Many businesses have been burned by "marketers" that overpromise and underdeliver. We don’t sell one-size-fits-all solutions. Instead, we focus on proven strategies tailored to your business, backed by data and continuous optimization.
No! We work with businesses of all sizes and customize strategies to fit your budget. Whether you’re just starting or looking to scale, we’ll help you get the most out of whatever you invest.
This depends on your business and the services we provide. For example:
Advertising campaigns often start generating leads within the first few weeks.
Reputation management can improve your online presence in a few months.
Marketing automation builds long-term efficiency and customer retention over time.
We focus on both short-term wins and long-term growth.
Boosting posts might get you more views, but it doesn’t guarantee real customers. Running ads effectively requires targeting the right people, optimizing for conversions, and tracking performance to make sure your money is well spent. That’s what we do.
That’s exactly why we’re here! We handle everything—from building your website to running ads, automating follow-ups, and improving your online reputation—so you can focus on running your business.
Word-of-mouth is great, but it’s not enough to scale. Most people check online before making a purchase—even if they heard about you from a friend. We help you turn interest into sales by making sure your business shows up where potential customers are looking.
Simple—book a free strategy session with us! We’ll take a look at your current marketing, identify opportunities, and show you exactly how we can help your business grow.
Whether you're just starting or ready to scale, we’ll help you get there.
1 KN 78 St, Norrsken House
Kigali, Rwanda
+250794922821 (WhatsApp Only)
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